CREDITS
Agency: Rethink
CCOs: Aaron Starkman, Mike Dubrick
GCD: Zachary Bautista and Geoff Baillie
CDs: Jacquelyn Parent and Luiz Faria
Copywriter: Jay Bawar and Hardik Kothari
Art Director: Posie Small and Aashish Verma
Client: Heinz
Unofficial Stadium Ketchup
A tweet went viral depicting Heinz bottles undergoing FIFA censorship.
We turned it into an unofficial World Cup sponsorship.
